What is sales virtualization?

We call the seismic shift in sales process Sales Virtualization™. Twenty years ago, the best indicator of an organization’s sales success was a talented sales force. Today, sales has been digitized.

First, marketing took over lead generation responsibilities and then the IT folks took over the marketing.

You can either fight the digitization of sales or use it to your advantage. Sales Virtualization™ is our process transform a sales organization into a more profitable and effective selling machine.

Watch the video below to learn more.

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10 Words not to use in marketing and sales

PR Guru Adam Schiff studied hundreds of thousands of websites with the purpose of discovering their unique value proposition. His conclusion was that buzzwords do not improve marketing, they worsen it. Prospects get negatively triggered by buzz words and view the offering less favorably. Here are the ten words not to use in marketing and sales: # 1.... Read more →

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