If you believe like we do, you see that the internet has put the buyer firmly in control of your sales process. To combat this, savvy companies have shifted to a Mutual Opt-In Sales Process. To many, a system based upon excessive transparency, educating instead of selling, and getting prospects to ask to be sold seems foreign.

However, once you adopt such a system, costs decline and sales increase. For some, this system can be live-altering.

Watch the short video below to learn more.