Blog
The conventional sales wisdom says that increasing sales is best accomplished by improving the quality of the sales team. For the Fortune 500, investing hundreds of thousands of dollars in training, recruiting and paying top-tier talent is a viable strategy.
What not to expect from a fractional sales leader
There’s a lot you can expect from a fractional sales leader. Here are a few things you shouldn’t expect: 1. A doorknocker or salesperson A doorknocker or salesperson. Fractional...
It’s Not All About the Superstar
Nick Foles is a Super Bowl–winning quarterback. Let me remind you, this is the same Nick Foles who had been let go by every other NFL team he played for. For years, people...
New lead sources are long shots
I'm not a gambler, so I have not bet on a lot of horse races. But when I do, I rarely bet on the 50-to-1 shots. Sure, it's great when they pay off, but they rarely do. I'm...
Bad Voicemails – Installment 13
We thought we'd switch it up for this installment of bad voicemails installment and go with a bad email. Specifically, we will share a laughably bad phishing email. I know I'm...
Lessons learned from Andy Reid call
The score was 22-17. Just over a minute left in the game. 4th and less than 1. Henne lined up in shotgun. Everyone’s thinking the same thing. Hard count, try to get them to jump...
Can you actually generate leads on LinkedIn?
If I had a nickel for every time I was promised bountiful lead flow in my inbox via LinkedIn automation, I would have a big pile of nickels. I’m guessing you feel the same way? ...
Are cheap leads the solution or the problem?
I’ve never met a business owner that said, “I wish my leads were more expensive.” It’s only logical to believe that cheap leads are better than expensive leads. However, the more...
More sales requires more leads, right?
The short answer is no. We have hundreds of examples where sales have been radically improved with no additional leads. Occasionally, leads can be reduced, and sales increased....
Have you heard of “narrow scoping?
"Narrow scoping" defines a problem by restating the problem as a potential solution to that problem. For instance, "we need more sales" may be the stated problem when the actual...
The 9 C’s of Selling – Part 1
Selling is a tricky game wrought with traps. Follow these nine Cs of selling to steer you in the right direction and away from potential traps. Clarify Prospects use all kinds of...
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