February 25

Does articulating the cost of doing nothing create a compelling reason to buy?

Salespeople spend a significant amount of time, energy, and thought trying to articulate the cost of NOT purchasing their product. In your opinion, does creating a compelling case against doing nothing consequently create a reason to buy?

 

Does articulating the cost of doing nothing create a compelling reason to buy?

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Never let the fear of striking out get In your way

It’s scary out there now more than ever with COVID, and your prospects and salesperson feel it. But you need to help your team manage their fear and use that fear to drive you them. If you don’t you will have deeper problems, now the KEY word in that sentence is to drive them forward,... Read more →

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