10 Words not to use in marketing and sales
PR Guru Adam Schiff studied hundreds of thousands of websites with the purpose of discovering their unique value proposition. His conclusion was that buzzwords do not improve marketing, they worsen it. Prospects get negatively triggered by buzz words and view the...
Motivational & Inspirational Quotes
Motivational/Inspirational Quotes “Genius is 1% inspiration and 99% perspiration.” Thomas Edison inventor, salesman; frequently worked more than 40 hours straight “The world belongs to the energetic.” Ralph Waldo Emerson...Worst Voicemail Ever
In case you are in need of a chuckle, check out this laughable voicemail left on our system. worst vm everHow COVID-19 may change sales process
McKinsey recently surveyed 3600 business decision-makers and found some interesting results. You can see their infographic below, but the most interesting point is the importance of chat. As sales moves to a more omnichannel approach, self-service websites become more...
Does articulating the cost of doing nothing create a compelling reason to buy?
Salespeople spend a significant amount of time, energy, and thought trying to articulate the cost of NOT purchasing their product. In your opinion, does creating a compelling case against doing nothing consequently create a reason to buy? Anonymous VoteSign in with...Recent Posts
Sales Secret #1: DISC Profiling
First used by the U.S. Army in the 1940s, DISC personality profiling has remained a powerful and well-kept secret until recently. While tons of personality profiling systems exist, DISC is special because it allows you to quickly categorize someone AND predict their behavior. This ability to predict the person’s motivation and future behavior makes DISC... Read more →
Elevating Your Sales Strategy Through Better Processes
In the competitive arena of modern sales, excellence is not just closing deals but also coaching sales reps to ensure constant improvement and leveraging automation to drive consistency. At a high level, this guide explores the nuances of crafting a sales strategy that meets targets and ensures sustainable growth and success. Crafting a Winning Sales... Read more →